Longtime advertising industry veteran, founder and partner of HasTraffic, WantsTraffic, CPC Email Exchange, Namerific, HasOffice. Full Time contractor on launches of Elephant Traffic (2010) and ZeroPark (2012). Early adopter of multi channel performance based advertisement as founder of NSRS (1992 to 1998, now move.com) Golfer Magazines (1994 to 2003, now Golfer Guide) and The Real Estate Book. Yancy Naughton is also a frequent speaker and presenter at various new media conferences.