Joseph is a Market Research and Branding professional and a Domain Name Investor. He led the marketing division of Kantar Group, Türkiye, WPP’s data, insights and consultancy division. Currently provides research based value in engagement creation, forming strategic alliances and obtaining refined insights for firms seeking to optimize their branding. A domain name he hand-registered in 2016 is in the top 25 of DN Journal’s 2022 Top 100 Domain Sales Chart. An avid wordsmith, Joseph is a native speaker of Turkish & English. He has a 16-year old son with a passion for space and domain names.