Featured Attendee: Doron Vermaat, Efty

Doron Vermaat
Co-Founder and Head of Product
Twitter | LinkedIn

Fast Facts
Location: Hong Kong
How long have you been in the domain industry? 3 years
Favourite extension: .com
Domain name you wished you owned: Always wish I owned less but my portfolio keeps growing somehow 🙂
Now reading: “Zero to One” by Peter Thiel


Describe your company and how long you have been there?
Efty was founded exactly two years (Nov 2013) when co-founder Lionel spent a week in Hong Kong to work with me on building out the idea I had for a SaaS domain name management and investment platform.

Can you tell us about your last time at NamesCon and what you got out of it?
This will be our first time at NamesCon and my very first domaining conference and I am very excited about it.

Can you tell us about how your service or product helps deliver value to your customers?
Efty helps investors manage their domain name investment portfolio, providing clear insight on performance while helping to boost leads, sales and revenue.

What are you most looking forward to at the upcoming NamesCon?
Meeting IRL with our users and partners and of course Las Vegas!

What industry trends or topics do you think will be at the forefront of panel and keynote discussions this year?
The Chinese investing frenzy.

Who would you like to hear speak at NamesCon?

I would love to hear successful investors from China speak at NamesCon.

What’s the most recent thing you learned (big or small)?
Thailand was actually know as Siam until 1939. It’s also illegal to leave your house without underwear there.

What was the best surprise you’ve experienced so far in life?
Accepting a job offer in Hong Kong when I was was 24 and hopping on a one way flight from Amsterdam.

Where is your favourite place to escape?
It would surprise many but in Hong Kong the country parks and nature reserves account for 40% of the total geography and we have 250+ outlying Islands in the territory. I escape the hustle and bustle of the city almost daily by taking my dog out for long hikes or a day on one of the many beautiful beaches we have here.

What was the best advice you were ever given?
Find 3 hobbies: 1 to make you money, 1 to keep you in shape, and 1 that lets you be creative.


Are you interested in being a NamesCon Featured Attendee? Whether you’re the head of a large company or a one-woman operation, an industry veteran or a first-timer who’s curious to learn more about the domain industry, we want to hear and share your story! We’ll be publishing these profiles on the NamesCon website right up to the launch of the conference, so it’s great visibility for your company or brand.

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